Page 5 - Economy_CSR
P. 5
5
CSR should be distinguished from other related concepts such as self-regulation, co-regulation,
philanthropy, charity and purpose. Its key issues include environmental management, eco-efficiency,
responsible sourcing, social equity, gender balance, labour standards, employee and community relations,
human rights, good governance and anti-corruption measures. We will further develop, explore and
illustrate these conceptsin the different chapters of this module.
As you will see, concepts, standards and policies regarding CSR usually address the structures and needs
of large companies. It is nevertheless important to know them. Furthermore, more and more reports and
strategic advice are now taking into account the SME context (see chapter 5 more especifically).
A well-thought and properly implemented CSR strategy can bring you many competitive advantages
including better image and reputation, better decision making, more efficient risk management, customer
loyalty, increase in sales, revenue and turnover as well as efficient human resources management.
